Gaithersburg, MD
AWS Convergence Technologies, Inc., the world leader in
delivering hyper-local convergence products for broadcast television
and the Internet, is proud to announce their client Stations have
exceeded the $1,000,000 mark in revenues generated with InstaSports.
Most notable is Young Broadcasting, Inc., which launched
InstaSports this fall and, through its group of stations, has already
attracted $1,000,000 in sponsorships from corporate partners,
including Taco Bell, Wells Fargo Bank, St. Mary’s Hospital, Goewey
Dodge, TDS-Metrocom, Vanderbilt Sports Medicine, Coca-Cola, Motorola,
and Dominion Resources: Virginia Power Corporation.
“AWS is the
finest company I have worked with in twenty years of broadcasting,”
said Tom Best, General Manager at WRIC-TV in Richmond.
Young
InstaSports stations include KWQC-TV (Davenport, IA), WTVO-TV
(Rockford, IL), KLFY-TV (Lafayette, LA), WLNS-TV (Lansing, MI), WTEN-
TV (Albany, NY), KELO-LAND TELEVISION (Sioux Falls, SD), WATE-TV
(Knoxville, TN), WKRN-TV (Nashville, TN), WRIC-TV (Richmond, VA) and
WBAY-TV (Green Bay, WI).
In addition, KNSD, the NBC-owned station
in San Diego, CA has secured a partnership with Equinta.com, an on-
line real estate broker, and Education in America, an adult Vo-Tech
School.
InstaSports is an interactive, Web-based program that
enables high schools across the country to instantly report and
manage comprehensive team and player information and statistics via
the Internet and local television station web sites. AWS television
partners can download up-to-the-minute line scores and box scores in
time to air using full-screen or lower-third ticker formats.
InstaSports, widely considered the nation’s largest database of
current high school sports information, enables television stations
to extend their sports brands on air and online, while generating new
revenue.
InstaSports’ toll-free Call Center (18SPORTSNEWS)
enables coaches to instantly report results and scores to InstaSports
television partners in time for air. A national InstaSports
editorial network also provides on-air/ online hyper-local story
content. In addition, InstaSports is underwriting station-sponsored
fundraisers for local high school athletic programs.
About AWS
Established in 1993, AWS Convergence Technologies, Inc.
(formerly Automated Weather Source) provides newsgathering solutions
to more than 100 television stations in as many markets nationwide.
AWS’ suite of market-exclusive television/Internet convergence
products for sports, weather and news enables broadcasters to
differentiate themselves from competing local stations while driving
traffic to their web sites and extending their brands to the
Internet, the Wireless Web and into schools. AWS is a first-in-
class, best-in-class high tech and publishing enterprise known around
the globe.